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Use case

Onboarding non-crypto-native users to Ethereum with a simple interface, iCloud seed backup and card or Apple Pay purchas

These listings explicitly identify this outcome as something they help buyers achieve.

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Options with a documented fit

Rainbow

By Rainbow Studio, Inc.

Retail users who want a self-custody Ethereum wallet with a clean interface, NFT support, swaps with MEV protection, hardware-wallet support and dapp connectivity. Mobile-first traders who accept self-custody risk and want crypto, prediction markets and leveraged perps in one app.

Rainbow is not free. Core wallet use costs only network gas fees, which are paid to the blockchain rather than to Rainbow Studio. Swaps and bridges carry a fee quoted on ethereum.org at 0.67% (0.85% in an older review), lower with Premium

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