Snapshot
Continue to About ↓- What it does
- Plausible Analytics is a lightweight, cookie-free website analytics service positioned as a simpler, privacy-first alternative to Google Analytics.
More detail
- It provides a one-page metrics dashboard, codeless goal and event tracking, and automatic bot filtering, with visitor data processed on EU-hosted infrastructure.
- It is also offered as a free, self-hostable open-source Community Edition under AGPLv3.
- Best for
- Site owners, agencies and privacy-sensitive or EU-residency-constrained teams that want understandable traffic and conversion insights without cookie banners, or that are migrating away from GA4.
More detail
- It also suits agencies managing multiple client sites and ecommerce teams tracking revenue attribution.
- Pricing
- Traffic-based subscription tiers billed monthly or yearly, with yearly including two months free; a 30-day free trial requires no credit card.
More detail
- Displayed entry prices are USD $9/month Starter (1 site), $14/month Growth (3 sites, 3 team members) and $19/month Business (10 sites, 10 team members), all
- Main limitation
- Teams that need user-level reports, identity-stitched journeys, cohort or retention analysis, or retargeting audiences
More detail
- Plausible uses last-touch attribution only and the vendor recommends a dedicated product-analytics tool alongside it for those needs.
- Record
- Living and monitored
- Reviewed
- Evidence
- Public web research
- Machine access
- Structured profile ↗
About
- Plausible Analytics is a lightweight, cookie-free website analytics service positioned as a simpler, privacy-first alternative to Google Analytics.
- It provides a one-page metrics dashboard, codeless goal and event tracking, and automatic bot filtering, with visitor data processed on EU-hosted infrastructure.
- It is also offered as a free, self-hostable open-source Community Edition under AGPLv3.
What it helps with
- Google Analytics is overkill and requires training; Plausible puts the essential stats on one page with no custom report
- Analytics scripts can slow pages and hurt Core Web Vitals; Plausible's script is stated to be 54 times smaller than Goog
- Cookie-consent and GDPR friction; Plausible uses no cookies, collects no personal data and does no cross-site or cross-d
- Analytics data can be blocked by ad blockers; Plausible offers a documented bypass-adblockers option and claims lower bl
- Vendor lock-in is reduced because the code is open source under AGPLv3 and can be inspected, forked or self-hosted.
Capabilities
A practical view of what is available and where limitations apply.
| Offering | Available | Detail |
|---|---|---|
| Cookie-free, privacy-first tracking | Yes | No cookies, no personal data and no cross-site or cross-device tracking, so no cookie banner is required. |
| One-page analytics dashboard | Yes | Unique visitors, visits, pageviews, bounce rate and visit duration with traffic sources, pages, countries, devices and goals on a single page. |
| Goals and conversion tracking | Yes | Codeless goals plus automatic file downloads, form completions, external link clicks and 404 tracking; custom events supported. |
| Funnels and user journeys | Limited | Available on the Business plan and above. |
| AI-tool traffic analytics | Yes | Track visits referred by AI assistants such as ChatGPT, Claude, Perplexity and Gemini, and the goals those visitors complete. |
| Ecommerce revenue attribution | Limited | Available on the Business plan and above. |
| User-level reports, cohorts and retention | No | Vendor states these are not offered; attribution is last-touch only. |
| Google Search Console integration | Yes | Search queries and organic performance appear alongside Plausible stats. |
| Stats API, SSO and raw exports | Limited | Stats API and Data Studio connector on Business; Sites API, SSO, managed proxy and scheduled raw event exports are Enterprise-only. |
| Self-hosted Community Edition | Yes | Free AGPLv3 edition, but lacks funnels, ecommerce revenue goals, SSO and Sites API, and you manage infrastructure. |
Bot trust
How confidently AI systems can verify this profile from public evidence.
—of 100
ChatGPT—/100
Claude—/100
This profile has not completed a Bot Score assessment yet.
Evidence
Where this record came from, when it was reviewed, and how confidently it can be used.
- Verification
- Scribble researched these facts from the linked public sources.
- The owner has not manually confirmed every field.
- Last reviewed
- Primary source
- plausible.io
Technical profile details
Record ID
7005d154-dfb4-4925-900d-969bf3b52149Canonical URLhttps://profiles.scribble.network/listing/plausible-analytics-7005d154