OneSignal

Unclaimed

OneSignal is a customer engagement platform for sending mobile push, web push, email, SMS/RCS, in-app messages, and Live Activities from one dashboard.

What it does
  • OneSignal is a customer engagement platform for sending mobile push, web push, email, SMS/RCS, in-app messages, and Live Activities from one dashboard.
More detail
  • It adds visual Journeys automation, segmentation, analytics, and AI-assisted campaign drafting, sending, and optimization, integrated through SDKs and APIs.
Best for
  • App and website publishers and lifecycle or CRM teams that want push, email, SMS/RCS, and in-app messaging consolidated in one platform with automation and analytics.
More detail
  • It suits teams that can integrate an SDK for push and in-app messaging, and those comfortable with usage-based pricing tied to MAU and message volume.
Pricing
  • Free is $0/mo with email limited to 10,000 sends/month, mobile push and in-app limited to 1,000 MAU, web push capped at 10,000 subscribers per send, and 3 Journeys.
More detail
  • Growth starts at $19/mo as a floor, then charges $0.012 per monthly active user for mobile push, $0.004 per web push subscriber, and $1
Main limitation
  • Teams that need to stay entirely on the free plan beyond 1,000 monthly active users for mobile push and in-app messaging, since those channels stop sending until upgrade.
More detail
  • It is also a poor fit for buyers needing published SMS/RCS per-message rates, since those are undisclosed and require a custom quote.
Record
Living and monitored
Reviewed
Evidence
Public web research

About

  • OneSignal is a customer engagement platform for sending mobile push, web push, email, SMS/RCS, in-app messages, and Live Activities from one dashboard.
  • It adds visual Journeys automation, segmentation, analytics, and AI-assisted campaign drafting, sending, and optimization, integrated through SDKs and APIs.

Capabilities

A practical view of what is available and where limitations apply.

OfferingAvailableDetail
Mobile push notifications YesDirect mobile-first channel; requires SDK integration; free up to 1,000 MAU, then $0.012/MAU on Growth.
Web push notifications YesReaches browser visitors; free plan cap of 10,000 subscribers per send; $0.004/subscriber on Growth.
Email YesCan be configured without code; free plan 10,000 sends/month; Growth includes 20,000 free sends then $1.50/1,000 sends.
In-app messaging YesVisual and customizable; included with mobile push purchase; free up to 1,000 MAU.
SMS and RCS LimitedAvailable, but public per-message rates are undisclosed and volume-based quotes are required.
Journeys automation YesVisual no-code workflow builder; 3 Journeys on Free, 5 on Growth, 20 on Professional, unlimited on Enterprise.
OneSignal AI YesAutonomous campaign drafting, sending, testing, and optimization plus AI agent and MCP integration.
Analytics and experimentation YesEvent tracking, conversion metrics, reporting history, and A/B testing; depth varies by plan.
SDKs and APIs YesAndroid, iOS, Flutter, React Native, Expo, Unity SDKs plus REST API, Events API, and webhooks.
Dedicated email IP LimitedNot on Free or Growth (shared IP only); available based on volume on annual plans.

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Evidence

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Verification
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Last reviewed
Primary source
onesignal.com
Technical profile details
Record IDab7e68dc-a5dc-4ba5-a6ee-20ea2aab27f9Canonical URLhttps://profiles.scribble.network/listing/onesignal-ab7e68dc