Snapshot
Continue to About ↓- What it does
- MailerLite is a self-serve digital marketing platform built around email: it lets you build and segment a subscriber list, design and send campaigns, run automated sequences, and create the surrounding funnel (signup forms, pop-ups, landing pages, websites and blogs).
More detail
- It also bundles revenue tools such as selling digital products, paid newsletter subscriptions and appointment booking, and adds AI-assisted writing, page building and A/B testing plus an MCP server for Claude and ChatGPT.
- Best for
- Solopreneurs, small businesses, creators, authors and nonprofits that want email campaigns, automations, signup forms and landing pages in one low-cost tool, and may also want to sell digital products or paid newsletter subscriptions.
- Pricing
- Subscription plans: Free at $0 for up to 250 subscribers, 2 seats and 2,500 emails/month
More detail
- Comfort from $12/month
- Power from $25/month
- Enterprise custom-quoted for 200K+ subscribers.
- All paid prices are quoted as "starting" amounts that vary by subscriber tier up to 200,000, so the exact price at e
- Main limitation
- Teams with very large lists who need standard mid-market service levels should note that enterprise terms are custom-quoted for 200K+ subscribers, and Forbes' independent review flags the product as not always the most intuitive for new users and less friendly than some competitors.
- Record
- Living and monitored
- Reviewed
- Evidence
- Public web research
- Machine access
- Structured profile ↗
About
- MailerLite is a self-serve digital marketing platform built around email: it lets you build and segment a subscriber list, design and send campaigns, run automated sequences, and create the surrounding funnel (signup forms, pop-ups, landing pages, websites and blogs).
- It also bundles revenue tools such as selling digital products, paid newsletter subscriptions and appointment booking, and adds AI-assisted writing, page building and A/B testing plus an MCP server for Claude and ChatGPT.
What it helps with
- List capture, email design and sending, automation, and landing pages are split across separate form, page-builder and e
- Small teams and creators need a single affordable tool to collect subscribers and follow up automatically rather than st
- Creators who sell digital products or paid newsletters have to connect a store and payment processor separately from the
- Manual campaign work such as drafting, comparing performance and building re-engagement flows takes time that AI-assiste
- Event or in-person signups are awkward without a dedicated offline collection tool.
Capabilities
A practical view of what is available and where limitations apply.
| Offering | Available | Detail |
|---|---|---|
| Email campaigns and drag-and-drop editor | Yes | Campaigns can be built in drag-and-drop, Simple and custom HTML editors according to the official product pages. |
| Marketing automation | Yes | Visual builder for triggered sequences such as welcome series and abandoned cart; multiple triggers on higher tiers. |
| Landing pages, websites and blogs | Yes | Includes templates, custom domains and an AI landing-page builder per the official site. |
| Signup forms and pop-ups | Yes | Signup forms plus pop-ups, slideboxes and exit-intent options are listed. |
| AI features (HeyLite intelligence) | Yes | AI writing assistant, AI landing-page builder, AI-powered A/B testing and smart sending; AI writing credits are limited on the Free plan. |
| MCP server for Claude and ChatGPT | Yes | Lets those tools manage email marketing tasks such as drafting, analysis and automation building. |
| Digital products and paid newsletter subscriptions | Yes | Selling e-books, downloads and recurring paid subscriptions; payment processing runs through Stripe rather than a disclosed in-house system. |
| Appointment booking | Yes | Free and paid 1:1 or group calls, listed as a newer feature on the official site. |
| API and developer integrations | Yes | REST API, SDKs and an integrations directory are documented for developers. |
| Unlimited monthly emails | Limited | Only the Power plan under a fair-use policy; Free is capped at 2,500 emails/month and other tiers have send allowances. |
Bot trust
How confidently AI systems can verify this profile from public evidence.
—of 100
ChatGPT—/100
Claude—/100
This profile has not completed a Bot Score assessment yet.
Evidence
Where this record came from, when it was reviewed, and how confidently it can be used.
- Verification
- Scribble researched these facts from the linked public sources.
- The owner has not manually confirmed every field.
- Last reviewed
- Primary source
- mailerlite.com
Technical profile details
Record ID
ff12d150-a723-4647-b523-8124ebcd902aCanonical URLhttps://profiles.scribble.network/listing/mailerlite-ff12d150