Snapshot
Continue to About ↓- What it does
- Apollo.io is a B2B go-to-market platform that combines a large prospecting database (240M+ contacts, 30M+ accounts), AI agents for research and outreach drafting, and execution tools such as multi-channel sequences, a built-in dialer, deliverability tooling, and CRM integrations.
More detail
- It is organized around three connected layers—Data, Intelligence, and Execution—that feed each other, and it can be operated inside Apollo's workspace or within tools like CRM, Gmail, browser, ChatGPT, and Claude.
- Best for
- Outbound-heavy B2B sales teams, SDRs, founders and early-stage teams, RevOps, sales leaders and marketers who want prospecting data, AI-assisted research and outreach drafting, and email/call execution consolidated into one connected system
More detail
- also suitable for developers needing API/CLI/MCP access.
- Pricing
- Plan tiers described qualitatively on the official pricing page: Free (light usage, founders/early-stage), Basic (individual sellers
More detail
- email sequencing and core integrations), Professional (higher credit limits, AI features, call recording, advanced CRM integrations), and Custom (custom volumes, SSO,
- Main limitation
- Teams that require mixed plan tiers across seats (all seats must be on the same plan), buyers expecting fully hands-off AI without review (reviewers describe output as assistant-grade and sometimes generic), organizations needing published list prices before purchase (exact per-seat and per-credit prices were not disclosed on the reviewed pages), and high-volume prospecting teams sensitive to credit exhaustion (credits are pooled, granted upfront, and do not roll over).
- Record
- Living and monitored
- Reviewed
- Evidence
- Public web research
- Machine access
- Structured profile ↗
About
- Apollo.io is a B2B go-to-market platform that combines a large prospecting database (240M+ contacts, 30M+ accounts), AI agents for research and outreach drafting, and execution tools such as multi-channel sequences, a built-in dialer, deliverability tooling, and CRM integrations.
- It is organized around three connected layers—Data, Intelligence, and Execution—that feed each other, and it can be operated inside Apollo's workspace or within tools like CRM, Gmail, browser, ChatGPT, and Claude.
What it helps with
- Fragmented go-to-market data across CRM, warehouse, call recordings, and third-party sources
- Manual prospect research and list building consuming rep time
- Slow, inconsistent outreach drafting and sequencing across email and calls
- Incomplete contact and account records requiring enrichment from multiple vendors
- Outbound deliverability risk (domain reputation, inbox placement) at scale
- Prospecting compliance obligations (GDPR, CAN-SPAM, DNC, opt-out management)
- Tool sprawl forcing reps to switch between CRM, email, dialer, and AI assistants
Capabilities
A practical view of what is available and where limitations apply.
| Offering | Available | Detail |
|---|---|---|
| B2B contact and account database | Yes | 240M+ contacts and 30M+ accounts with 65+ data points per record; 98% email accuracy claimed (first-party). |
| Waterfall enrichment | Yes | Combines 20+ data partners or a customer's own vendor; includes email and phone verification. |
| First-party data integration | Yes | CRM, data warehouse, spreadsheets, call recordings, calendar, emails, and deals unified into person/company profiles. |
| Website visitor identification | Yes | Identifies contacts and companies visiting the customer's site. |
| Google Maps business sourcing | Yes | Source local businesses by location and import with a single click. |
| AI agents (GTM Harness) | Yes | Goal-based, proactive, supervised autonomy levels; agents research, prioritize, write outreach, and book meetings; autonomy expands at customer discretion. |
| AI Context Center / agent memory | Yes | Trains agents on ICP, products, messaging, and playbooks; memory sharpens over time. |
| Multi-channel sequences | Yes | Email, calls, and social networking steps; execution page cites 5x faster sequence creation. |
| Built-in and parallel dialer | Yes | Automatic call logging; parallel dialer listed as a feature; marketing cites 5x call output for one customer. |
| Deliverability tooling | Yes | Domain warming, inbox rotation, and reputation monitoring. |
Bot trust
How confidently AI systems can verify this profile from public evidence.
—of 100
ChatGPT—/100
Claude—/100
This profile has not completed a Bot Score assessment yet.
Evidence
Where this record came from, when it was reviewed, and how confidently it can be used.
- Verification
- Scribble researched these facts from the linked public sources.
- The owner has not manually confirmed every field.
- Last reviewed
- Primary source
- apollo.io
Technical profile details
Record ID
49298563-b2ef-4019-aeed-9d51d9c37ab4Canonical URLhttps://profiles.scribble.network/listing/apollo-io-49298563